A boost from Dragons’ Den star Theo Paphitis
Kidvelo Bikes gets a Boost from Dragon’s Den Star Theo Paphitis
We are delighted to receive a business boost from Retail Entrepreneur Theo Paphitis, within months of opening. Back in March 2022, Karen Wood, Founder of a new kids’ bike brand Kidvelo Bikes, tweeted Theo about her business during ‘Small Business Sunday’. Kidvelo was one of six weekly winners to gain a retweet by Theo to his near half a million Twitter followers. The weekly initiative, set up by Theo in 2010, now has over 3,000 #SBS winners and supports small businesses in the UK.
Business and retail entrepreneur and self-confessed Shopkeeper, Theo re‐tweeted Kidvelo’s message to his almost 500,000 followers. As a result, Kidvelobikes.co.uk has thousands of new followers and extra orders for their balance bikes. They are also profiled on the #SBS website (www.theopaphitissbs.com) which is exclusive to all Small Business Sunday winners.
Kidvelo is a new brand specialising in children’s bikes. Using my years of expertise in the kids’ bike industry we set out in 2020 to design a new range of lightweight balance bikes. We’ve only been trading for three months so it is great to have support from Theo. It is always tough trying to raise awareness of a new start-up and Theo has recognised our hard work and helped spread the word about what we do to his following. – Karen Wood
Small business champion and Ryman Stationery, Robert Dyas and Boux Avenue Chairman, Theo Paphitis, said: “We are thrilled to welcome new #SBS members every week and highlight just how important it is to support our small businesses here in the UK. My vision is that everyone who has ever won an #SBS re-tweet from me becomes part of a friendly club; of like-minded individuals who can share successes and learnings. The website will also give a valuable profile to the winners chosen and I wish Kidvelo Bikes every success.”
And for Kidvelo the awards keep on coming!
Karen has also been made a finalist in the prestigious Woman Who Start-Up Awards, with the winner to be announced on the 1st July and the Rookie 12 has just scooped TWO top prizes in the Loved By Parents Awards.